Client & Project
Douglas Elliman Brand Commercial
I was briefed on elevating the Douglas Elliman brand through a series of films that appealed to real estate buyers. The concept began with what New York City buyers are looking for: A comfortable life in a city like no other. Shying away from traditional real estate videos, we wanted to create a film that was stylistic so that it can help distinguish the brand and client, Douglas Elliman.
My Role
Director & Editor
I created the storyline following a families typical day using a combination of various camera techniques, and editing, whilst still showcasing the features of a home as if a traditional real estate commercial. Additionally, I was responsible for directing, producing, and editing the commercial. I delivered the commercial in various formats to share across all social platforms for the clients marketing campaign.
behind the scenes
Credits & References
Agency: Visual Heights
Client: Douglas Elliman
Creative, Director, & Editor: Magid Metwaly
Producer: Sarah Radashfar, Allen Davidpour
DP: Irwing Radjas
Set Design: Michael Robayo
Art Director: Mathilde Suissa
Camera Op: Landen Stone
AC: Hal Emmerich
Casting: Hanae Keys